The importance of Translation Companies

If your business sells products or services internationally, then the chances are that you need the services of a professional translation agency. Many companies start managing translation on an ‘as-and-when basis’, delegating translation to in-house bilingual staff, often using Google translate and other online automated resources – much to their peril!

Using a professional translation agency might seem like an unnecessary sometimes expensive option – especially if your in-house process is working well. However, using a professional translation agency early on can help you avoid potential embarrassing and expensive pitfalls.

The following are some examples of the benefits of working with a professional translation agency:

 

1.         Experience.

By using a professional translation agency early on your business benefits from access to a wealth of experience from language professionals (native-speakers) who have worked with companies like yours on similar projects, and who most importantly, speak the language your customers use every day.

 

2.         Resources.

Many companies that start to manage their translation requirements internally generally find it difficult to scale as their business grows. As a company grows and resources become more and more stretched, translation management often becomes less of a priority and as a result the quality suffers and deadlines are missed. Poor quality translations and late delivery can lead to loss of clients and thus, a loss of earnings. By outsourcing translation to professionals, quality can be assured whilst also minimising potential errors and the stretch on resources.

 

3.         Efficiency

Using a professional translation company to help manage your translation projects is much more efficient and less risky in the long-term than trying set up and manage the workflow demands yourself. Using professional linguists guarantees the highest translation quality and faster output than using members of your in-house staff, who instead should be sticking to their strengths; marketing and selling.

As translation technology advances your translation agency will update their tools and processes to deliver time and cost savings, all without you having to worry about capital investments or depreciating assets. Workflows can be quickly scaled and languages quickly added, often giving you a crucial edge over your competition.

All-round translations can offer your business a free quote and business strategy advice for how best to use professional translation.

Transform your business from local to global!

Translation – Bringing cultures together

There are many tasks that a business can do in-house, but there are some things that require outsourcing and/or professional assistance.

If you are selling a product/service worldwide it makes perfect sense to have your brochures, marketing materials, website and contracts available in the local language. Don’t ruin your efforts and attempt to complete the translation yourself as there are skilled tourist-signpostand experienced translation services that can provide a helping hand and will help avoid costly and embarrassing mistakes.  It may seem easy to get free non-human translation services on the Internet but a professional translation company can translate your documents quickly, efficiently and most importantly accurately.

It is worth remembering that a bad translation can be devastating for your company image.  It can take years to build a company image but can be shattered in seconds by looking for quick solutions.

Still not convinced? 

Business challenges arise all the time and companies always need to look for ways to be ahead of the game, it can sometimes be difficult to keep up with the competition.  Many companies will lag behind while others will strive to look for opportunities.  Professional translators can open doors to endless opportunities and language no longer becomes a barrier to entry.

With cultural differences, an exceptional translation company can be sure your product is well received, without a professional translation company on hand this may not be possible.  By accessing a new customer base you are showing signs of driving your company forward.

cultures together - All-round TranslationsInternational customers really appreciate a company taking the time to meet their needs and requirements and tailoring a marketing campaign to their local language.  Over time this can potentially increase profitability and vastly increase your customer base.

With the current economic climate, professional translation is the tool needed to go the extra mile and bridge the gap between cultural differences, bringing positive changes.

For more information on professional translation and how it can benefit you, let us show you why you should choose All-round Translations.

 

 

The importance of website translation

An analysis of the statistics generated by your website’s analytics provider (e.g. Google Analytics), will most likely show that you have had site visitors from countries around the world that don’t speak the primary language(s) of your website. If you discover that 30% or upwards of the traffic websitegenerated is from foreign countries, you might wish to look at the benefits that professional website translation has to offer your business.

Using a website translation service will mean finding a native bilingual speaker to convert all of the written content on your web site into the required target language. There are many reasons for doing this, such as business expansion, offering services to international buyers, and providing the majority of your website visitors with an easier to read site and better overall surfing experience. For instance, in the event that 30 per cent of the traffic is generated from Spain, Mexico and Chile, you could possibly see a higher conversion rate simply by offering a Spanish translation of your web site.

While machine translation can sometimes be passable (and tempting), it is not anywhere near as accurate as getting a qualified translator to custom translate your site for you. Software translations are not able to pick up on subtle uses of words and phrases that might not really be considered official but are nonetheless acceptable in everyday language usage. Skilled translators can not only recognize these small nuances, but translate them with the correct meaning into the target language in order that any information offered on your website does not lose its meaning because of translation.

globe-clipartWith human translation being the only real option for any professional business, the issue then becomes choosing the best individual or agency to work with. Cost is important but when correlated with the quality, reliability and speed of the translation – it becomes clear that the cheapest isn’t always the best option. As with most things in life; it is therefore best to test the market or ‘shop around’ and get a few quotations for comparison purposes.

Another factor to consider is whether or not your website is of a technical or highly-specialised nature. This is because accuracy then becomes even more paramount especially when safety is at stake (e.g. a medical advice). Simply paying for the cheapest translator or using automated software will not result in a guaranteed professional-standard quality that is suitable for official use.

With your website being the ‘digital shop window’ of your company – impressions are everything and a wrong translation can be both embarrassing and damaging to the company’s reputation.

If you would like All-round Translations to provide a free and no-obligation quote for your website then send us a request and we will get back to you as soon as possible.

The importance of translation companies

If your business sells products or services internationally, then the chances are that you need the services of a professional translation agency. Many companies start managing translation on an ‘as-and-when basis’, delegating translation to in-house bilingual staff, often using Google translate and other online automated resources – much to their peril!

Using a professional translation agency might seem like an unnecessary sometimes expensive option – especially if your in-house process is working well. However, using a professional translation agency early on can help you avoid potential embarrassing and expensive pitfalls.

The following are some examples of the benefits of working with a professional translation agency:

 

1.         Experience.

By using a professional translation agency early on your business benefits from access to a wealth of experience from language professionals (native-speakers) who have worked with companies like yours on similar projects, and who most importantly, speak the language your customers use every day.

 

2.         Resources.

Many companies that start to manage their translation requirements internally generally find it difficult to scale as their business grows. As a company grows and resources become more and more stretched, translation management often becomes less of a priority and as a result the quality suffers and deadlines are missed. Poor quality translations and late delivery can lead to loss of clients and thus, a loss of earnings. By outsourcing translation to professionals, quality can be assured whilst also minimising potential errors and the stretch on resources.

 

3.         Efficiency

Using a professional translation company to help manage your translation projects is much more efficient and less risky in the long-term than trying set up and manage the workflow demands yourself. Using professional linguists guarantees the highest translation quality and faster output than using members of your in-house staff, who instead should be sticking to their strengths; marketing and selling.

As translation technology advances your translation agency will update their tools and processes to deliver time and cost savings, all without you having to worry about capital investments or depreciating assets. Workflows can be quickly scaled and languages quickly added, often giving you a crucial edge over your competition.

All-round translations can offer your business a free quote and business strategy advice for how best to use professional translation.

Transform your business from local to global!